OrbThe Viewership Lab

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We Deliver Viewers

We Are a Content
Studio + Research Lab
for TV Marketing

Our media brands are the leading TV influencers in the world.

We reach 25+ million TV viewers through our publications and social channels.

We partner with industry leaders to amplify your message via targeted research and distribution to 75 million additional viewers.

P4 is our special formula for delivering viewers.

Our Brands

We also have our own Content Studio and deploy custom Research Analytics capabilities

The Insight

There’s so much to read in the realm of TV trends today!

That’s why we made The Insight, our mini-publication where we reduce new research and discoveries down to one simple takeaway.

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Antenna July 28

State of Subscriptions Report: Adds and Ads

The Insight: 32% of all new streaming subs are choosing a cheaper ad-supported option.

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Roku July 11

Roku Partners with Shopify

The Insight: Roku's stock went up 11% on the news.

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Nielsen June 20

Streaming Usage Rebounds in May

The Insight: 54% of viewing still occurs via broadcast or cable.

Would you like The Insight in your inbox every week?


We also post all these links to Twitter.